Are you feeling the pressure to create the best designs for FW10? Do all of the horizontal concepts and brand alignment parameters make you dizzy and want to reach for a 40? Then you should watch this, and then you should relax.
Elizabeth Gilbert, author, talks about how we view creative genius and how it has affected those labeled so.
This is a new TED Talk from this month. If you've never seen one, you have a lot of catching up to do.
What I have to sort of keep telling myself when I get really psyched out about [being creative] is, "Don't be afraid; don't be daunted. Just do your job."
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I love this! Creativity is such an illusive thing, it is nice to here an author wrap words around it.
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